Placement is an important component of third levelhospitality management programmes and is one of themost vital experiences on which graduates base theircareer aspirations. The effect of changing demographics onthe workforce is likely to have an impact on the wayhospitality employers recruit and retain managers. Atpresent, however, significant numbers of graduates areturning their backs on the industry. The onus is on educatorsand industry to ensure that the placement experienceis as rewarding as possible. Presents a developing modelof good practice based on the tripartite relationshipbetween the University of Ulster, the student and RyanHotels. Demonstrates the need for colleges to build upsuccessful relationships with individual companies andcalls on colleges to invest the necessary resources in theplacement function. Companies must develop a professionalattitude towards placement and students should bepositive and forthright in their attitude to the wholeprocess.
|Journal||Education and Training|
|Publication status||Published - 1995|
Bibliographical noteReference text: 1 Employment Department, Employment in the 1990s,
CMND 540, HMSO, London, 1988.
2 National Economic Development Office and the
Training Commission, Young People in the Labour
Market: A Challenge for the 1990s, NEDO, London,
3 National Economic Development Office and The
Training Agency, Defusing the Demographic Timebomb,
NEDO, London, 1989.
4 Quinn, J. and Purcell, K., “Exploring the education –
employment equation in hospitality management: a
comparison of graduates and HNDs”, Proceedings of
the Third Annual CHME Research Conference, Napier
University, Edinburgh, April 1994.
5 Barron, P. and Maxwell. G., “Students’ perceptions of
the hospitality Industry – reality or chimera?”,
Proceedings of the Second Annual CHME Research
Conference, Manchester Metropolitan University,
Manchester, April 1993.
6 National Economic Development Council, Developing
Managers For Tourism , NEDO, London, 1991.
7 Hotel and Catering Training Company, Meeting
Competency Needs Now and in the Future, HCTC,
8 Leslie, D., “Hospitality industry industrial placement
and personnel management”, The Service Industries
Journal, Vol. 11 No. 1, January 1991, pp. 63-73.
9 Davies, L., Experience-based Learning within the
Curriculum: A Synthesis Study, CNAA, Sheffield, 1990.
10 Department for Education, Higher Technology Education
(The Percy Report), HMSO, London, 1945.
11 McQuade, P. and Graessle. L., Making the Most of
Work Experience, Cambridge University Press, Cambridge,
12 Smith, D., “How do we develop a working relationship
between the colleges and the hotel and catering
industry to mutual advantage” (Moet and Chandon
Scholarship Winner), Proceedings of the Third Annual
Conference on Human Resource Management in the
Hospitality Industry, London, February 1994.
Maximizing the hospitality management student work placement experience
Una McMahon and Ursula Quinn
Education + Training
Volume 37 · Number 4 · 1995 · 13–17