Opportunity and innovation: Synergy within an entrepreneurial approach to marketing

Geoff Simmons, Brychan C. Thomas, G. Packham

    Research output: Contribution to journalArticlepeer-review

    Original languageEnglish
    Pages (from-to)63-72
    JournalInternational Journal of Entrepreneurship and Innovation
    Volume10
    Issue number1
    DOIs
    Publication statusPublished (in print/issue) - Feb 2009

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